“Through Clear Channel’s partnership with the Washington State Patrol and the Kent Police Department, over 2.2 million people will see this important public safety message weekly,” says Olivia Lippens, President of Clear Channel Outdoor in Seattle. “The Move Over/Slow Down campaign will be displayed instantly on all of Clear Channels static digital billboards throughout the region and will provide tremendous reach to the traveling public on an important safety issue.”
The state’s enhanced Emergency Zone law (RCW 46.61.212), which went into effect on January 1, 2011, was built on an earlier “move over” law and creates 200-foot zone around stationary emergency vehicles that have their lights activated. The emergency vehicles include police cars, fire and emergency medical service vehicles, tow trucks and state Department of Transportation (WSDOT) vehicles. Under the law, the fine is doubled if you’re speeding, or fail to move over when passing through the emergency zone.